About Us
Helping Teachers Create Classrooms Where Students Belong
For more than 60 years, Creative Teaching Press has stood beside teachers with practical, inspiring resources designed to make teaching easier and learning more meaningful.
We understand that teachers have enough to do without spending their weekends searching for materials that work well together. That is why we create classroom décor and learning resources that are engaging, easy to use, and designed with real classrooms in mind.

Who We Are
Creative Teaching Press (CTP) is a family-owned and teacher-managed supplemental educational publisher serving children ages 3–14, grades PreK–8.
We offer classroom décor and research-based, teacher-tested learning resources for teachers, parents, and students. Our materials support subjects including phonics, reading, writing, math, science, and social studies.
Everything we create begins with a simple question:
What do teachers and students truly need to succeed?
Our Story Began in a Classroom
In 1965, California classroom teacher Luella Connelly was looking for creative resources that could support learning beyond the textbook.
After 17 years in the classroom, she created Recipes for Creative Writing, a box of writing prompts designed to help students strengthen their skills in an approachable and engaging way.
That first box became Creative Teaching Press.

The Sticker That Changed Everything
In 1977, Creative Teaching Press introduced its innovative Scratch ’n Sniff reward stickers. The response was phenomenal, with teachers, parents, and students around the world buying and collecting them.
The Scratch ’n Sniff phenomenon became an important milestone in the CTP story and helped the company expand its reach and product offerings.

Read Our Full Brand Story on our blog.
Created by People Who Understand the Classroom
Our team of experienced classroom teachers, educators, designers, editors, and authors understands the realities teachers face.
They understand limited time, budget pressures, and the responsibility of creating an environment where every student feels welcome and ready to learn.
That firsthand experience shapes the resources we create. Our goal is to provide materials that are:
- Engaging for students
- Practical for teachers and parents
- Easy to use
- Educationally sound
- Designed for real classroom needs
From Bare Walls to Inspiring Learning Spaces
A thoughtfully designed classroom can engage students, support learning, build community, and establish a positive tone for the school year.
Our coordinated classroom décor collections help teachers create cohesive spaces without having to search across multiple stores or piece everything together themselves.
Teachers can begin with a collection such as Core Décor, Woodland Friends, Chalk It Up, Sea Friends, or Busy Bees, then mix and match pieces to create a classroom that feels completely their own.
You deserve a space that reflects the care you put into teaching.
Your students deserve an environment that tells them:
You belong here, and you can succeed.
Here for Teachers Since 1965
More than six decades after Luella Connelly created her first classroom resource, Creative Teaching Press remains committed to helping teachers inspire students and create places where learning can thrive.
We are here for you, just as we have been since 1965.
Connect With Creative Teaching Press
Have a question about an order, product, or Creative Teaching Press resource? Our customer service team is happy to help.
Are you an educator with a classroom-tested product idea or manuscript you would like Creative Teaching Press to consider?